July 16, 2009

Networking can be intimidating but it is the key to the success of your business!

It is true! Getting out there and introducing yourself to people can be a bit intimidating. But, I am here to tell you that it wont kill you. I am a fairly out-going person, and find it fairly easy to speak to people. However, I too have bouts of apprehension when I have decided to attend networking events. Will I find anyone to speak with? Will they be interested in what I have to say? But in most cases the answer to those questions is YES!

I believe the hard part is simply striking up a conversation with an unknonwn person, but once you start speaking everything else falls into place. It's a lot like any other social interaction. Some people you will click with, and some people you will not. It is important to find the common bond with people. Speak about your past experience what you are doing currently, and how the two or the group relates with one another. If you relate on a personal level so be it. You both may be athletic or like animals. Whatever that common bond is, run with it.

So, why network? Well, people are a lot more likely to want to do business with someone that they have already met. You can place a name with a face. You will feel more comfortable calling your new contact to discuss business if you have a commonality, such as I met you the other day at XYZ event.

Networking has been around forever, and it will continue to be a great way to get recognition for your business. So, get out there and meet people, it wont kill you.

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